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Abstract
This research aims to determine the influence of business capital, business opportunities and motivation on people's entrepreneurial interest through research with a quantitative approach. The research population was the entire community in Tanjungan village and the research sample consisted of 110 respondents. This research uses primary data and secondary data with a Likert scale questionnaire via Google Form. This research data was processed through structural model analysis (SEM) with the help of AMOS charts. The analysis in this research is validity test (CFA), reliability test, normality test, goodness of fit and hypothesis test. Based on the research results, Business Capital has a positive but not significant effect on the entrepreneurial interest of the Community at the Aek Natonang Tourist Attraction Location in Tanjungan Village, Simanindo District, Samosir Regency. Hypothesis test results, Business Capital CR/tcount is 1.787 < t table nα/2df = 1.964 and value p-value is 0.007 < α = 0.05. This means that Business Capital has a positive but not significant effect on Entrepreneurial Interest. Business Opportunity with a calculated CR/t value of 3.109 > CR/t table 1.964 and a p-value of 0.022 < α =0.05. So it can be concluded that Business Opportunities have a significant and positive influence on Community Entrepreneurial Interest at the Aek Natonang Tourist Attraction Location in Tanjungan Village, Simanindo District, Samosir Regency. Motivation with a calculated CR/t value of 1.978 > CR/t table 1.964 and a p-value of 0.035 < α= 0.05. So it can be concluded that motivation has a significant and positive effect on Community Entrepreneurial Interest at the Aek Natonang Tourist Attraction Location in Tanjungan Village, Simanindo District, Samosir Regency.
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References
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References
Anggusti, Martono, et al, (2021). Cross-Scientific Leadership and Entrepreneurship. Edited By Martono Angusti. First Printing, Jakarta: Kencana.
Armansyah, Yurianto (2020). "The Influence of Entrepreneurial Motivation on the Entrepreneurial Interest of Management Study Program Students at STIE Tanjung Pinang Development Class of 2020-2021". Kemunting Journal of Business Administration Study Program, Volume 2, No. 2, P.475.
Dewi, Ineke, Kusuma (2020). "Analysis of Online Customer Service Quality Measurement Using the Structural Equation Model Method (Case Study of Bank Mandiri Tangerang Harvest Bintaro)", Thesis, Information Systems: Faculty of Science and Technology, Syarif Hidayat Hidayatullah State Islamic University Jakarta.
Djaali, (2020). Quantitative Research Methodology. First Printing, Jakarta: Bumi Aksara
Kompri, (2017). Study the factors that influence it. First Edition, Media Akademia, Yogyakarta.
Kurnia Dewi, (2019). "The Mediating Role of Self-Efficacy in the Influence of Learning Motivation on Students' Entrepreneurial Interests", Journal of Management and Business, Volume VIII, No. 01, page 4, STIE-1, Rengat.
Prihartini, Endah (2023). "The Influence of Motivation and Business Capital on Entrepreneurial Decisions". Journal of Accounting and Information Systems, Volume 4, No.2.
Purba, Novita, (2021). "The Influence of Entrepreneurial Characteristics and Business Capital on the Development of the Ulos Weaving Business in Tarutung, North Tapanuli Regency." Thesis. Management: Faculty of Economics and Business, HKBP Nommensen University, Medan.
Putri, Syam, et al (2023). "The Influence of Entrepreneurial Ability, Business Opportunities and Education Level on the Income of Micro, Small and Medium Enterprises (MSMEs) in the Culinary Sector in Somba Opu District, Hoa Regency." Journal of Economics and Business, Volume 25, No.1 Page 22, UNM, Makassar
Saiman, Leonardus, (2017). Entrepreneurship. Theory, Practice, and Cases. Second Edition, Jakarta: Salemba Empat.
Siagian, Nalom (2021). Basic Statistics, Conceptualization and Applications, First Edition, Surakarta: CV Kultura Digital Media.
Sumarsid, (2022). Successful Entrepreneurship Ideas, Pour Ideas and Concepts, Do It Now, First Printing, Yogyakarta: Expert.
Supriadi, (2019). Entrepreneurship, First Edition, Yogyakarta: Expert.